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Top Web based Advertising, Marketing and Sales Applications for CEO’S and Entrepreneurs!

By Amarendra Bhushan for CEOWORLD Magazine Updated:November 12, 2008


The Internet has intensely transformed the technique people communicate and interact with each other. This change has also dramatically affected the business world by shifting the way people work, both B2B and B2C. Ten years ago, companies reached their consumers through trade shows, print advertising, and other traditional marketing methods.

Today, people start their experience by looking on the Internet and, more specifically, search engines, especially Google. Businesses have the opportunity to leverage the Internet to reach out to customers effectively and inexpensively with targeted messages that customers seek out, not ignore.

Using modern web based Advertising, Marketing and sales applications techniques is essential to helping any business grow today – by helping you generate more visitors, convert more visitors to leads, turn more leads into customers, and analyze every step of the process.

Web based Advertising, Marketing and sales applications’ software-as-a-service products enable organizations to have highly personalized one-to-one dialogues with their customers, measure how they respond, and analyze those responses to interact in a more intelligent, automated way – resulting in more profitable relationships.

Below is a list of some of Web based Advertising, Marketing and sales applications.  So – what I want to do is give people an opportunity to promote their company here on CEOWORLD Magazine and an opportunity for others to find new tools to work on.

If your company is listed here, and you want to add some information or if your company is not listed here and you think it should.  Please drop us a comment–

Check back often, we’ll update this contact manager review list frequently.

List of top Web based Advertising, Marketing and sales applications:

1/ Confirmit

Confirmit is the world’s leading provider of software for Market Research (MR) and Enterprise Feedback Management (EFM). Confirmit offers technological solutions to a growing and increasingly sophisticated global market. We are committed to the challenge of meeting the needs of a robust international customer base and to acquiring knowledge about and experience in local markets.

2/ Marketo

Marketo helps marketing and sales teams collaborate on a single revenue cycle to unlock explosive revenue growth. Our sophisticated yet easy lead management software  provides email marketing, lead nurturing, lead scoring, sales lead insight, and closed-loop reporting capabilities to generate and qualify sales leads, shorten sales cycles, demonstrate marketing ROI, and drive revenue growth.

3/ zoomerang

Zoomerang has provided a powerful, self-service alternative for conducting accurate comprehensive online surveys with a minimum of cost and effort.

4/ Demandbase

Demandbase is a technology company transforming the way B2B companies reach new customers. The company’s lead quality platform, Demandbase Central™, powers a new breed of demand generation solutions that offer measurably better results than online advertising, search, email and traditional marketing programs.
Solutions: B2B Marketing Solutions, Sales Prospecting, Lead Generation

5/ CEOWORLD.BIZ

Premier leadership network! for chief executive officer’s chief operating officer’s, chief information officer’s or entrepreneurs etc. This is where top executives and entrepreneurs hang out for online business & professional networking and collaboration.

6/ Google AdSense

Google AdSense matches ads to your site’s content and audience, and depending on the type of ad, you can earn money from clicks or impressions.

7/ Hubspot

HubSpot is an inbound marketing system to help your small or medium sized business to get found on the Internet by the right prospects and convert more of them into leads and customers.  HubSpot inbound marketing helps your company get found by the qualified prospects that are looking for the products or services that you sell in search engines, blogs and the blogosphere, and social media.
Solutions: Search Engine Optimization, Business Blogging, Competitor Analysis, Marketing Analytics, Lead Tracking & Intelligence, Landing Page Wizard, Marketing Intelligence, Social Media, Closed-Loop Marketing Analytics, Salesforce.com Integration

8/ salesforce.com

Easy-to-use Web-based CRM solution for sales, service, marketing, and call center operations that streamlines customer relationship management and boosts customer satisfaction. Organizations can enjoy unparalleled productivity, revenue growth, and business intelligence with Salesforce CRM: Sales Force Automation: Empower sales teams while increasing control over sales data and processes, Marketing Automation; Combine sales and marketing processes for optimal lead flow and ROI, Customer Service & Support; Empower agents with award-winning customer support tools, Partner Relationship Management; Build strong partner networks for increased channel sales and revenues

9/ Sharemethods

ShareMethods represent an inexpensive, easy-to-use platform that has many of the features that enterprise products contain, without the complexity of deployment or the upfront costs. Here’s how ShareMethods brings value to everyone in the process.
Solutions: sales and marketing document management, workflow platform

10/ Scriggle

It is the ultimate music marketing and fan management solution for any musician.

11/ Mybirddogs

Build your own network of bird dogs, with our exclusive WYSIWYG (what you see is what you get) application. Minimal user know-how is required. Simply edit our pre-defined text and you’re ready to go.
Solutions: Lead Management, Affiliate Program, Automated Communication

12/ Startpr

People are engaged in conversations with each other about your company, your brands, your products and your services. They are also reaching out to you with insights, suggestions, stories, and sometimes, important issues and major complaints.

13/ Pardot

Pardot is an on-demand software company that increases revenue and maximizes efficiency for companies with multi- touch sales cycles. Pardot offers Prospect Insight that shows your sales teams exactly where to spend their time while doubling the value of existing marketing efforts, and starts.

14/ Appaturetech

Our flagship-product, Appature CRM, is a marketing-focused customer relationship management suite designed to help marketing teams better understand and attract target customers.
Solutions: CRM implementation, success metrics definition, long-term CRM strategy, internal change management consulting, customized on-site training, and online training videos.

15/ Geniusrocket

GeniusRocket connects your creative talent with challenger brands to give you the chance to earn real money.

16/ Adcamo

AdCamo is compatible with any ad network. Start offering your clients background ad solutions today! Utilize AdCamo’s API to manage your customer’s campaign and reporting needs, while AdCamo ensures you ads are running around the clock, through the highest levels of traffic. Whether you prefer to manage your campaigns via a web interface, or our API, we have solutions that work for you.

17/ Bootb

BootB is the Pitching Engine that brings Brand Builders and Creative Brains together. All around the Planet.

18/ Blip’d

Blip’d is a web tool for professional and amateur internet video producers to seamlessly overlay images, videos and widgets over existing videos plus measure their effectiveness — enabling new ways for viewers to buy products or contact producers directly from videos.

19/ Sphinn

Sphinn is a social site for search and interactive marketers. It’s designed to allow you to share and discover news stories, read and take part in discussions, discover events of interest and network with others.

20/ Vizu

The Internet’s Premier Brand Ad Measurement System. Ad Catalyst is a digital ad effectiveness measurement system that goes beyond counting “clicks” to measure how online ads impact viewer perceptions of key brand attributes. Many of the Internet’s premier publishers and leading digital ad agencies use Ad Catalyst to make sure that they deliver the most efficient, effective advertising to the brands with which they work.

21/ SurveyGizmo

SurveyGizmo is a creative platform for your marketing, lead generation and research projects. Create surveys, landing pages, polls, quizzes, contact forms, ticketing queues and mobile marketing campaigns. Whatever data you need, we can help you get it.

22/ Instantsurvey

InstantSurvey gives you the power to easily gather online feedback from customers, employees, partners and more.

23/ Pollection

Create a poll and publish it to the visitors of your blog or website for free, or let us distribute it to your desired target audience at a nominal cost.
Solutions: Polls, Omnibus Market Research, Focus Group Recruiting, Customized Market Research

24/ Onespot

OneSpot provides a fundamentally new and better way for media sites, traditional publishers, business brands and bloggers to leverage third party content on their Websites, blogs and email newsletters. OneSpot customers are generating phenomenal performance results.

25/ Searchfeed

Searchfeed.com offers geotargeting services to further expand the reach of advertiser campaigns while allowing partners to monetize traffic from specific countries.

26/ iMiners

27/ Zibb

Zibb is the business to business search engine of Reed Business , the premier provider of business information to the world. It includes content from across the entire Reed Business portfolio with the addition of selected business to business websites outside of Reed Business.

28/ Perfectmarket

Perfect Market helps online publishers monetize their large libraries of archived content with little effort or risk. Results improve the search experience for end-users, provide targeted impressions to advertisers, and bring new revenue to a publisher’s bottom line.

29/ Branddoozie

BrandDoozie is the web application tool that creates marketing materials in minutes. It’s the quick way for small businesses to make custom flyers, brochures, business cards, postcards, posters, sales sheets, and more with our design wizard templates.

30/ Specificmedia

Specific Media is an innovative global technology and online media company that enables advertisers to target audiences through advanced proprietary demographic, behavioral, contextual, geographic and retargeting technologies across a Premium Network of name brand publishers with unprecedented scale and accuracy.

31/ ContextWeb

ContextWeb, Inc. provides high-precision, real-time contextual advertising solutions guaranteed to maximize the results and impact of online advertising. ContextWeb’s patent-pending technology is the industry’s only real-time and fully-automated solution that can serve contextually relevant advertisements to the most motivated potential customer in as little as 20 milliseconds. Our solution uses both categories and keywords for analysis and matching, delivering unprecedented accuracy, dramatically extending audience reach and significantly increasing sales conversion rates.

32/ BizUnite

BizUnite strengthens your retail organization through cost savings, marketing tools and best practices, elevating your affiliated businesses to higher level success.

33/ Marzar

Marzar is the free business-resource portal for connected professionals. Marzar offers a secure environment to form business relationships, create interest-specific communities, find suppliers and stay informed about new developments and events.

34/ Mediamobz

MediaMobz is uniquely positioned to deliver on that need. We provide a full suite of online services that facilitate bidding on media production jobs, project tracking and management, and a private collaborative process to get high-quality videos produced.

35/ Businessitonline

Business IT Online offers online small business software applications that take away the need for a costly networked IT solution. We host it, maintain it, upgrade it, secure it and back it up so all you need to do is use it. Enjoy the freedom and productivity of Business IT Online.

36/ Mediaforge

MediaFORGE offers a range of widget-oriented products that improve the efficacy of digital media, increase brand awareness, and increase conversion rates.

37/ Gydget

Gydget [gid-jet] NOUN: a viral widget. used by bands, teams and other organizations to connect with fans.

38/ Sitepal

SitePal is developed by Oddcast, a company that is dedicated to creating a wide array of innovative avatar (animated speaking character) products for corporations, small businesses and consumers. Since 1999, Oddcast has emerged as the industry leader in avatar technology and has won numerous awards and thousands of clients, including Fortune 500 brands such as Coca-Cola, Verizon, JP Morgan Chase, and McDonalds. Every month, over one million Oddcast avatars are created and served worldwide.

39/ Brandfame

Brandfame is the premier marketplace connecting brands and producers sharing their videos on video-sharing websites like YouTube, metacafe, AOL Video, Revver, etc … for live product placement and sponsorship deals.

40/ Rollmio

rollmio is a consumer generated creative network where anyone can participate as a CREATOR or PROMOTER. As a CREATOR, you can create video commercial clips for clients(brands) in need of powerful consumer insight and fresh creativity. As a PROMOTER, you can promote the video commercial clips you like by introducing them on your blog.

41/ Zooppa

Zooppa.com is the User-Generated Advertising platform, which is revolutionizing the advertising approach. Companies launch online contests in order to get the best viral advertising. Every creative has the chance to create self made video ads and concepts to win cash prizes, taking part in the campaigns.

42/ Adap.tv

The first open and universal platform that lets online publishers serve and manage ads from multiple sources on your video content. Ads sold by your in-house sales team. Ads from video ad networks, display or text ad networks. All served and managed smartly and simply with unified reporting through one groundbreaking platform.

43/ Quantcast

Quantcast is a new media measurement service that enables advertisers to view audience reports for millions of sites and services to build their brands with confidence. The free service empowers publishers to demonstrate the unique value of their audiences by tagging their websites, videos, widgets and games for direct measurement.

44/ One Door

Follow the evolution of your site, its traffic, visibility, and the Internet users’ behaviour, all this is now possible thanks to a simple and global solution: One Door.

45/ Fast Pitch

Fast Pitch! is a one-stop shop for a business professional to network and market their business.

46/ Mybigz

A social network aimed at helping home businesses, small businesses and creative professionals to connect with their prospective clients. The website, myBigz.com, is a free web application which allows businesses and creative professionals (e.g. artists, designers, programmers, hair stylists) to showcase their work by creating business or professional profiles and form “friendships” with potential clients.

48/ VideoEgg

VideoEgg is the pioneering video ad network for online communities. We connect brands to consumers with video and rich media across a network of more than 200 leading video and gaming sites, social networks and applications. We are helping redefine the world of online advertising.

49/ oversee

50/ GMI

GMI can quickly and efficiently program, translate and host online surveys of any level of complexity, including Flash, allowing you to focus on insights, not processes.
Solutions: Survey fielding, Data delivery, Consumer panels, Specialty panels

51/Oddcast

Leading provider of video mash-up and speaking avatar-based products designed for viral marketing, user-generated content, social networks and mobile devices

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  • As everyone knows by now, video is very exciting. I think in the next few years people will discover that video is appropriate for certain areas of the consumer market, right now it seems like everyone wants to use video for everything. I think the small business arena will benefit the most from video which is pretty much the thesis behind www.adwido.com
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