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Author: Vivian Michaels

Brand awareness through social media has seen tremendous growth over the last few years. Business entrepreneurs are tapping into social media to create a two-way communication with the users so as to make as many sales as possible. Incorporating influencer

Influencer marketing is the form of marketing where an influencer (a person with a sizable no. of followers on the social media platforms) is chosen for the promotion of a specific brand and products. In today’s time where the organic reach