The state of mobile app marketing in the present app economy is shaping the strategies used by mobile app marketers in an age of unlimited supply of apps. App store dynamics drive the app economy, demand of the app marketplace and evolution of user behavior over the years. Every mobile...

In the early 2000’s, the craze for mobile games was witnessed, as Nokia Launched the Snake game. If you belong to the 90’s or have lived through the 90’s, then you must have played the addictive snake game in the mobile. That game became so popular that it led a...