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Tuesday, March 19, 2024
CEOWORLD magazine - Archive in Dave Parro

Dave Parro

Dave Parro

Dave Parro, partner and account director at Walker Sands Communications. Dave leads the marketing and ad tech, retail and e-commerce, and enterprise software practice areas at Walker Sands.
Education and Career

Four Things CEOs Should Know About Marketers

CEOs typically operate with a high-level vision of the company, understanding the basics of each department without deep insight into day-to-day operations. So as your company’s leader, you may have signed off on the overall marketing strategy and budget, but you probably don’t have a true understanding of how the...