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Tuesday, March 19, 2024
CEOWORLD magazine - Archive in Amit Khanna

Amit Khanna

Amit Khanna

Amit Khanna, President of Small and Medium Business at Infogroup, the leading provider of high-value data and multichannel marketing solutions. Infogroup enables its clients –from local businesses to the Fortune 100 – to increase sales and customer loyalty through its high-value data and innovative multichannel digital and offline targeted marketing solutions.
Education and Career

How SMBs can Achieve Real-Time Marketing in Four Easy Steps

Many businesses wrestle with the notion that they do not have the marketing and analytics power to execute real-time marketing campaigns. In large part, resistance to real-time initiatives stems from the common misconception that all real-time efforts are reactionary. There is a persistent fear among marketers that real-time operations are...