Before Donald Trump was in politics, he was one of the biggest business tycoons in the United States. He made most of his money through real estate investments, which is a very tough business to master. He has been in charge of thousands of employees and has learned his fair share about leadership and making a business run smoothly.
Through his efforts, both ruthless and savvy, he used a small fortune to invest and become a billionaire and one of the most brilliant CEOs alive. Whether or not you agree with his politics, you have to respect his influence on business.
Here are some lessons every CEO should learn from Donald Trump.
1) Plan for the Future with Present-Day Goals
When asked about his past mistakes, Trump once said, “I try to learn from the past, but I plan for the future by focusing exclusively on the present. That’s where the fun is.” By this, Trump is encouraging leaders to basically forget the past but retain the lessons learned. They should focus on making today the best it can be in order to hail a more successful future.
2) Being Different is Better Than Being the Best
Not only is his campaign an excellent example of this, but so are his past business dealings. In everything Trump does, from his television shows to real estate successes, he seeks a different angle that will bring him more attention and imprint his brand on everyone who sees it. It’s an unorthodox tactic, but it works. It can be a highly effective strategy for any business struggling to stand out in an oversaturated and highly competitive market.
3) Know Your Audience
Trump knows what to say in any business setting because he understands what his audience wants to hear. Whether you’re talking to a group of employees or your customer base, take stock of your audience. Know their likes, dislikes, and the kind of words that will inspire action.
4) Don’t Worry about Those Not Interested
“Sometimes your best investments are the ones you don’t make,” Trump has been noted for saying. This quote could refer to many of Trump’s ideas, but one that stands out is his lack of regard for those not interested in him. He doesn’t worry about putting stock in audience members who won’t buy into his philosophies or get behind his business ventures. Instead, he puts all of his efforts into pleasing the people who believe in him.
CEOs must do this often. You can’t waste time and effort on customers and employees who aren’t going to get with the program, no matter what you do. Instead, you can allocate your resources and maximize their effects by appealing to those who are already interested.
5) Do What You Love
One of Donald’s most famous quotes is, “If you’re interested in ‘balancing’ work and pleasure, stop trying to balance them. Instead make your work more pleasurable.”
Have fun at work. Don’t take everything so seriously, and make sure you’re not so focused on money that you’re dismissing your passion. There’s a lot of power in having enthusiasm for your business. Use that to your advantage rather than shutting it out with your financial drive and needlessly long hours at the office.
6) Keep a Positive Attitude
Anyone who has listened to Trump knows that he likes to win and that he often succeeds. “What separates the winners from the losers is how a person reacts to each new twist of fate,” he says. It’s all about rolling with the punches and keeping your eye on the prize, even when things are going wrong. It’s a challenge, but you’ll never meet a winner who maintained a negative attitude.
7) Gain Experience Wherever Possible
Call Trump what you will, but you have to agree that he’s experienced. He says that experience is one of his greatest strengths and that it’s helped him be a leader through times of thick and thin.
“Experience taught me a [couple] things,” he says. “One is to listen to your gut, no matter how good something sounds on paper. The second is that you’re generally better off sticking with what you know.”
Rely on the things you’ve learned, the passion for your job, and the resources you have at your disposal. Nothing can make up for the necessity of experience in the workplace.
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Written by: Larry Alton. The information and views set out in this [report/study/article/publication] are those of the author(s) and do not necessarily reflect the official opinion of the CEOWORLD magazine.